Question 1

We know our museum café will not be profitable, but we cannot afford to subsidize it. Are there options?

JGLadmin · Accepted Answer

Catering operations are much more profitable than café operations. Options might include considering a short, preferred caterer list, considering an exclusive caterer, bundling the liquor rights with the catering operation, or guaranteeing a certain volume of internal catering. The more catering opportunities an operator can capture, the more likely they are to support an amenity project on behalf of the institution.

Question 2

We know our museum café will not be profitable, but we cannot afford to subsidize it. Are there options?

JGLadmin · Accepted Answer

Catering operations are much more profitable than café operations. Options might include considering a short, preferred caterer list, considering an exclusive caterer, bundling the liquor rights with the catering operation, or guaranteeing a certain volume of internal catering. The more catering opportunities an operator can capture, the more likely they are to support an amenity project on behalf of the institution.